2024 Year of the Customer

Learn about the five ways Go-to-Customer (GTC) operates differently, what’s required and what results can be achieved.


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Modernize to Empower Existing Key Account Teams

Increase productivity across existing resources by modernizing your systems.


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In a Recession, Modernize to Empower Key Account Teams

Acquiring and retaining talent, upskilling, and reskilling are top of mind for business leaders in today’s turbulent environment.


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Recession Proof Your Business by Focusing on Core Customers

We live in an uncertain economic time … the worst inflation rate in 40 years and the S&P 500 had the worst start to a year since 1939.


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Polaris I/O Announces New Go-to-Customer Sales Program, Selling What’s Possible

New sales program helps sales teams get in rhythm with their largest accounts to continuously configure and align value with customer desired outcomes to accelerate contract…


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