Customer Stories
How enterprise account teams grow pipeline with Polaris.
"We were able to get in front of key individuals as a result of Polaris I/O's recommendations."
Amanda McBride, Vice President, Enterprise Strategy & Enablement, Vaco Holdings
Amanda McBride serves as a strategic advisor to C-Suite executives in the Fortune 100, mid-market and private equity, and specializes in maximizing the value of a client’s investment in MorganFranklin’s service portfolio and the Vaco family of brands. She serves as a global account engagement executive for clients that require
cross-solution and integrated service approaches such as M&A integration, technology enablement and other complex transformational initiatives. Amanda leads the Enterprise Account Strategy & Enablement team for Vaco and engaged Polaris I/O for supporting her team’s enterprise account growth and expansion initiatives.
Amanda McBride
Vice President, Enterprise Strategy & Enablement, Vaco Holdings
Automated contact collection and updating
Polaris is used to immediately inform their client interactions actions.
“Polaris I/O offers superior contact information and insights compared to Salesforce.com and the consolidated view of relationships to enable immediate, informed actions goes beyond mere data collection.”
Senior Account Executive, Global Financial Services Company
Key customer stakeholder search and notification
Polaris keeps Vaco updated on changes within their key customer stakeholders with automated and continuous notifications.
“We would have never known these people existed if it wasn’t for Polaris. Now, we are well positioned for a major contract opportunity at just the right time.”
Amanda McBrideVice President, Enterprise Strategy & Enablement, Vaco Holdings
Centralized agreement network mapping
We centralized the research and customer information.
“We value your platform because it centralizes all this information. Often my team may or may not know who is involved and in what roles, but I have to know, so I value the validation and the new information provided.”
Carol HinnantExecutive in Residence, Progress Partners, Previously EVP & Executive Advisory for Currency Strategy & Initiatives, Comscore
"Thank you for the great partnership. The Polaris intelligence certainly helped position Comscore for the win!"
Carol Hinnant, Executive in Residence, Progress Partners, Previously EVP & Executive Advisory for Currency Strategy & Initiatives, Comscore
Carol Hinnant is a results-driven business development specialist that excels in driving revenue, client relationships and building productive teams. Inspirational leader with a track record of proven success in growing revenue, identifying and growing new markets and leading client success. Carol engaged Polaris I/O to drive enterprise growth and expansion initiatives with leading media platforms serving both national and local markets.
As a well-recognized expert and leading voice in the media industry, Carol led commercial teams in strategic deal pursuits and negotiations with global media companies in a dynamic and ever-changing media landscape where actionable insights are vital to success.
Carol Hinnant
Executive in Residence, Progress Partners, Previously EVP & Executive Advisory for Currency Strategy & Initiatives, Comscore
Automated news and insights
Polaris' MarketView is helping one of the nation's largest media company to expand into new markets while growing existing ones.
“We like this tool because it’s going to allow our sellers the entree into potentially bringing in new business with the content you guys are providing.”
Vice President, Top National Media Company
Revenue growth engine
Relied upon to grow the top accounts.
“I understand where Polaris I/O fits and am not aware of anything else in the marketplace that does this. It fits well for our top 250 accounts.”
Chief Revenue Officer, Major Media Company
Competitor positioning and messaging
Comscore relied on Polaris to surface new insights and messaging topics to win a contract during a long pursuit.
“Thank you for the great partnership. Polaris intelligence certainly helped position Comscore for the win!”
Carol HinnantEVP & Executive Advisor for Currency Strategy & Initiatives, Comscore
Want to see Polaris I/O in action?
Great, it’s easy. Tell us a bit about yourself and we’ll setup a time to walk you through.
