Tailored automation and pre-intent signals surface new advertisers and expanding brands before they show up on anyone’s radar. Your team pitches first and wins more.
Automated signal tracking and daily insights
Monitor accounts and markets for key signals across local advertisers. Manage renewal risk and upsell opportunities long before contract conversations begin.
New Advertiser Identification
Spot growing local businesses and companies expanding into new markets before your competitors.
Advertiser Health and Renewal Risk
Monitor key signals across your advertiser base. Get ahead of renewal risk and upsell opportunities long before the contract conversation starts.
AI News Desk and Story Intelligence
Increase pitch volume with AI-powered news alerts built for each station, reporter, and local audience.
Outcomes
Never be caught off guard
Breaking News Stories
Spot the breaking story before anyone else.
Sales-ready Leads
See which advertisers are ready to spend.
Actionable Signals
Act on key signals across your advertiser base.
We were able to get in front of key individuals as a result of Polaris I/O's recommendations.
Amanda McBride, Vice President, Global Revenue Office
Thank you for the great partnership. The Polaris I/O intelligence certainly helped position Comscore for the win!
Carol Hinnant, Chief Commercial Officer
What You Get
Customizable intelligence that works for you 24/7
Automated Alerts
Send high-value leads directly to reps with less manual research.
Verified Leads
Each lead is validated so you can reach out right away.
Actionable Intelligence
Assign leads, track progress, and manage opportunities.
How it works
Your supply chain, mapped and monitored.
See the opportunities your team is missing.
Speak with one of our experts and get a demo tailored to your team’s revenue goals, market, and workflow.