Pre-Intent Signals

Spot the signals. Seize the lead.


If you wait until your customer is already shopping, you’re too late. By then, buyers have already shaped their decisions, and your chance to influence the outcome is gone.

The real opportunity? Get in early—before they even start looking. When you engage executive buyers at the start, you don’t just compete; you create the deal, shape the conversation, and win faster. You stay relevant in the moments that matter most, earning trust and opening doors to bigger, better opportunities.

It all starts with spotting the right signals. When a key event grabs an executive’s attention, that’s your moment. Recognize it. Prioritize it. Reach out early. Co-create solutions that matter. That’s when buyers welcome your support, and that’s how you win the deals that move the needle.

Key benefits

Relevant sales conversations

Pre-intent signals with context help start relevant, insight-driven sales conversations based on real-time events.

Speed to need

Being first to engage a customer regarding a problem or need gives you a competitive advantage and increases your chances of success.

Higher win rates

Engaging early in the sales cycle increases deal size and win rates because customers prefer vendors who help shape a shared vision for success.

Features

Real-time notifications

Get notified when a new or additional insight is available.

Context and summarization

Use AI to quickly summarize each signal, its background, and context to assess urgency, needs, and alignment.

Original source content

Access the original source document(s) with key signal data highlighted for quick reference.


More outputs

Transform complex data—build pipeline, accelerate expansion, and increase revenue.

Pre-intent signals

Get a clear, visual framework to identify who matters, understand what drives them, and keep everyone aligned.

Insight reports

Turn scattered data into sharp, clear insights that help you spot what matters, fast.

Dashboards

Organize your opportunities by category, so your team knows exactly where to focus next. No more digging through spreadsheets or chasing updates.

Alerts and notifications

Get timely notifications that empower you to act fast. Whether it’s a new lead, a status change, or a critical update, you’ll know the moment it happens.

Opportunity Reports

Connect the dots between scattered data and your next big win, so you can spot, organize, and act on every growth opportunity without the clutter or confusion.

Bluespace

We help you understand what your customers actually need and what they’re ready to invest in. No more guesswork.

Action plans

No more waiting for updates or chasing down next steps—everyone knows exactly what to do, right when it matters most.

Buying Centers

Map out and engage new buying centers—so you’re not just talking to accounts, you’re building real relationships with the people who matter most.

Explore our solutions

Account Research

We simplify the process of recognizing actual needs. Spot growth signals, turn them into real opportunities, and connect your solution to what your customers actually want.

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Account Planning + Execution

Grow contracts, reach new buyers, and keep your best customers loyal—all by focusing on what matters: real relationships and real value.

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Account Experience

Your top customers deserve standout experiences—every time. We enable you to deliver seamless digital touchpoints that make it easy to connect, engage, and maintain loyalty.

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The shift to insight-driven enterprise account growth starts here.

Get started today

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